India will be a major focus in the year ahead, particularly for high-street players, while Japan’s luxury boom is expected to continue, according to the BoF-McKinsey State of Fashion 2025.

Business of Fashion Blog

29.11.2024

The Logic Behind All Those Charli XCX Campaigns | BoF

The pop singer’s continued string of brand tie-ups, long after the end of ‘Brat’ summer, is less about the scale of her audience than its loyalty.

Business of Fashion Blog

30.11.2024

The BoF Podcast | The Great Luxury E-Commerce Reckoning | BoF

Mytheresa CEO Michael Kliger and Moda Operandi co-founder Lauren Santo Domingo joined BoF founder and CEO Imran Amed at BoF VOICES 2024 to share their insights on the future of luxury e-commerce.

Business of Fashion Blog

02.12.2024

Altuzarra Founder Joseph Altuzarra to Step Into CEO Role | BoF

The brand’s chief executive of five years, Shira Sue Carmi, will step down on Dec. 31; longtime chief operating officer Marta Lastra — recently promoted to president — will work closely with the designer to lead the company.

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Business of Fashion Blog

26.11.2024

How to Sell Jewellery Like Fine Art | BoF

At the inaugural Joya fair in Monaco last week, two former art gallerists aimed to defy luxury’s current malaise with avant-garde jewellery propositions sold with a curated, high-culture approach.

Business of Fashion Blog

27.11.2024

Lanvin to Show Peter Copping’s Debut Collection During Paris Menswear Week | BoF

After a near two-year absence, the Parisian fashion house will return to Paris Fashion Week show during menswear week in January 2025.

Business of Fashion Blog

28.11.2024

Increasing Brand Presence and Impact on TikTok | BoF

Farah Maloof, head of fashion and luxury partnerships at TikTok, and Jordan Mitchell, the co-founder and co-CEO of cultural marketing agency Good Culture Inc., share their insights on how to best engage with the zeitgeist, effectively work with content creators and empower teams within businesses to successfully navigate the entertainment platform.

Business of Fashion Blog

02.12.2024

Case Study | How to Create the Perfect E-Commerce Site | BoF

The best websites balance the jobs of inspiring customers via lush graphics and compelling storytelling, and maximising sales with a design that’s convenient, intuitive and easy to navigate. This case study explores how to achieve both goals and create the ideal online shopping experience.

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Business of Fashion Blog

Economy

Where Fashion Is Finding Growth in Asia as China Stalls | BoF

The Logic Behind All Those Charli XCX Campaigns | BoF

The BoF Podcast | The Great Luxury E-Commerce Reckoning | BoF

Altuzarra Founder Joseph Altuzarra to Step Into CEO Role | BoF

Fashion & Style

How to Sell Jewellery Like Fine Art | BoF

Lanvin to Show Peter Copping’s Debut Collection During Paris Menswear Week | BoF

Increasing Brand Presence and Impact on TikTok | BoF

Case Study | How to Create the Perfect E-Commerce Site | BoF

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