1. Brand News: - "Apple Unveils New iPhone 12 Lineup" - "Nike Introduces Sustainable Design Line" - "Samsung Announces Smartphone With Five Cameras" 2. Articles: - "Understanding How Brands Connect with Consumers" - "The Power of Branding: How to Create an Effective Brand Identity" - "The Benefits of Brand Loyalty" 3. Videos: - "The Story Behind the Brand: Coca-Cola" - "How to Create an Impactful Brand Message" - "The Power of Branding: A Case Study of Nike"

Branding Strategy Source

30.11.2022

Branding Strategy Source: Positioning Product Brands

A blog about brand research, strategy and positioning

Grain Edit

06.07.2023

This Feminine Care Challenger Brand Is Using Its Gen Z Clout To Stand Out | AdExchanger

Menstrual product brand August is trying to stand out from the crowded feminine care market through marketing that resonates with Gen Z.

Grain Edit

06.07.2023

This Period Care Challenger Brand Is Using Its Gen Z Clout To Stand Out | AdExchanger

Menstrual product brand August is trying to stand out from the crowded feminine care market through marketing that resonates with Gen Z.

Ad Exchanger

27.07.2023

Examining An Oddity – And Whether A Product Brand Can Be Too Data-Driven | AdExchanger

The aptly named Oddity Tech, an Israeli DTC brand operator, doesn’t fit neatly in one category. It's a skincare and cosmetics seller, that aims to be a tech and data

Ad Exchanger

27.07.2023

Examining An Oddity – And Whether A Product Brand Can Be Too Data-Driven | AdExchanger

The aptly named Oddity Tech, an Israeli DTC brand operator, doesn’t fit neatly in one category. It's a skincare and cosmetics seller, that aims to be a tech and data

More About Advertising

01.02.2024

Let’s have period sex. Kotex seduces with Valentine’s Day chocolates - More About Advertising

Kimberly-Clark's U by Kotex is on a mission to normalise periods, which seems to have become the raison d'être of most menstrual product brands since AMV and Bodyform opened the floodgates with "Blood Normal" in 2017. It's laudable of course, and at the same time it's a good excuse to employ some shock tactics that

rev Branding

25.03.2024

How to Build a Robust Brand for your Consumer Products – rev Branding

This free product branding whitepaper is a must-have to create a robust and powerful product brand strategy that connects with shoppers and encourages repeat purchases.

BP&O - Branding, Packaging and Opinion

31.07.2024

New Logo & Branding for Lunge by Porto Rocha — BP&O

Logotype, art direction and website for high end pet product brand Lunge designed by New York-based Lunge. Reviewed by Angelica Frey for BP&O.

BP&O - Branding, Packaging and Opinion

27.08.2024

Public Pool by Perky Bros — BP&O - Branding, Packaging and Opinion

Logotype, branding, social assets, website and packaging for pool-side product brand Public Pool designed by Perky Bros. Reviewed by Emily Gosling for BP&O.

Personal Branding Blog

23.09.2024

Our Guide to Product Branding - Personal Branding Blog

Product branding is more than just a logo or a catchy tagline. It’s about creating a unique identity for your product that resonates with your customers...

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Discover Latest #Product brand News, Articles and Videos with Contenting

Branding Strategy Source: Positioning Product Brands

This Feminine Care Challenger Brand Is Using Its Gen Z Clout To Stand Out | AdExchanger

This Period Care Challenger Brand Is Using Its Gen Z Clout To Stand Out | AdExchanger

Examining An Oddity – And Whether A Product Brand Can Be Too Data-Driven | AdExchanger

Examining An Oddity – And Whether A Product Brand Can Be Too Data-Driven | AdExchanger

Let’s have period sex. Kotex seduces with Valentine’s Day chocolates - More About Advertising

How to Build a Robust Brand for your Consumer Products – rev Branding

New Logo & Branding for Lunge by Porto Rocha — BP&O

Public Pool by Perky Bros — BP&O - Branding, Packaging and Opinion

Our Guide to Product Branding - Personal Branding Blog

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