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1. How to Create an SEO Strategy for 2020 2. Google’s Latest Search Quality Rater’s Guidelines 3. 5 Tips to Improve Your Website’s SEO 4. 10 SEO Trends to Look Out for in 2020 5. Must-Know SEO Strategies for 2020 6. How to Optimize Your Site for Voice Search 7. What is Structured Data and How Can It Improve SEO? 8. The Latest Google Algorithm Updates and What They Mean for SEO 9. SEO Link Building Strategies for 2020 10. SEO Tips to Help You Rank Higher in Search Results 11. Video: SEO Basics for Small Businesses 12. Video: SEO Tips to Optimize Your Website
TL;DR If you’re running an ecommerce brand, measuring SEO isn’t about hitting “#1 for keyword X” it’s about linking visibility and brand awareness to revenue. This post will walk you through the tools, metrics, and mindset to track SEO progress, focus your efforts on high-impact activities (the 80/20 rule), and build a simple performance report […]
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google confirmed testing AI-generated snippets but the missing AI label is a bug. Bing is testing an animated Copilot response. Google Business Profiles tests a Get Google QR code button. Google Business Profiles also tests related to your search section. Google local listings for hotels has track price changes by email. And I posted the weekly SEO video recap...
TL;DR Building SEO projections helps ecommerce leaders answer the question every stakeholder asks: “What will I get from this investment?” By combining first-party data (Analytics, Search Console) with third-party data (SEMrush, Ahrefs), you can estimate potential traffic, conversions, and revenue growth. I wrote this post to break down the process, from data collection to presenting […]