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Discover Latest #SMO News, Articles and Videos with Contenting
SMO stands for "social media optimization." It is the process of using social media marketing techniques to increase the visibility of a website, business or brand. This is done by creating content that is engaging, sharable, and that can be found easily on social networks such as Facebook, Twitter, YouTube, and Instagram. The goal of SMO is to drive more traffic to your website and increase brand awareness. There are many different strategies that can be used to achieve this, including creating content that is relevant to your target audience, leveraging influencers in your industry, and managing your social media accounts to ensure they are updated regularly. By using these techniques, businesses are able to reach more people and increase their online visibility.
The Digital Hot Dog : Marketing in the Age of AI by @ttunguz
What is a webinar in the age of AI? It’s a blog post. And a podcast. And a video. And a meme. Let me explain. For many webinars, I’ll send a notetaker in my place, a robot to record the conversation & summarize it in the way I ask. A personal journalist in a sense. Instead of watching & listening to a conversation, I’m transmogrifying the subset of the content that matters to me into the format I prefer : a summary in a template, in other words, a blog post.
Fundscene - Trend 6: Technologischer Wandel und Digitalisierung - Brian Solis
via FundScene Wachstumsstrategien im Zeitalter der Technologie Zusammenfassung: In der heutigen schnelllebigen digitalen Ära ist die technologische Transformation nicht mehr nur ein Vorteil – sie ist eine Notwendigkeit. Unternehmen aller Branchen überarbeiten ihre Betriebsmodelle, um in diesem technologiegetriebenen Zeitalter nicht nur zu überleben, sondern erfolgreich zu sein. Dieser Artikel beleuchtet die treibenden Kräfte hinter der digitalen Transformation, die Technologien, die Branchen verändern, und zeigt, wie innovationsgetriebene Unternehmen ihre Wettbewerber übertreffen. Fachmeinungen, konkrete Daten und reale Fallstudien machen deutlich, warum Unternehmen...
Some Genres are Having a Tough Time Transitioning from Linear to BVOD - VideoWeek
While some genres of content are moving from linear TV to broadcaster video on-demand (BVOD) very smoothly, others are having a bumpier transition says Eleni Marouli, Head of Market Developments at Ofcom. Audiences are happy to log in to BVOD platforms for entertainment and drama programming for example, but live content like news isn't seeing