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SMO stands for "social media optimization." It is the process of using social media marketing techniques to increase the visibility of a website, business or brand. This is done by creating content that is engaging, sharable, and that can be found easily on social networks such as Facebook, Twitter, YouTube, and Instagram. The goal of SMO is to drive more traffic to your website and increase brand awareness. There are many different strategies that can be used to achieve this, including creating content that is relevant to your target audience, leveraging influencers in your industry, and managing your social media accounts to ensure they are updated regularly. By using these techniques, businesses are able to reach more people and increase their online visibility.
If you’ve been an online entrepreneur for more than a day, you realize that things get busy fast. All that “freedom” you left your day job for in order to become your own boss requires that you do a good deal of work before you benefit. But wow! Those benefits can be life changing.In a recent email to my list, I asked the folks what they were struggling with most. I’ll share the problems of those entrepreneurs and my answers.The problems I’ll address in this post are: Overwhelm / Too Much InformationWriting Blog PostsMonetizing a BlogWriting Copy That ConvertsMake More
Welcome to the world of Sean Black, an unconventional wizard of the digital realm whose career zigzags through the labyrinth of digital marketing with the flair of a seasoned sorcerer. At the helm of Dailymotion.com in the United States, Sean serves as the General Manager, where he steers the platform through the choppy waters of […]
Publicis Groupe’s idiosyncratic structure, which includes a supervisory board as well as a management board, will be smoothed out ahead of former CEO Maurice Lévy’s mandate ends next year. The plan will be put to a shareholder vote at the AGM on 29th May but it looks like from now on there will be just